Warning
Make Believe Ideas Recalls Seven Rainbow Road Board Books Due to Choking Hazard
Injuries have been reported. Consumers should stop using this product immediately.
Source: CPSC
WarningRecall #23292
Make Believe Ideas Recalls Seven Rainbow Road Board Books Due to Choking Hazard
Make Believe Ideas LTD, of New York · Rainbow Road Series Board Books
Product Description
This recall involves seven board books under the Rainbow Road Series Board Books. The books are children's board books bound together with plastic rings. The books were sold individually as well as in a book box with four books. The recall includes the following board books and ISBN numbers. The ISBN number is printed on the book's right hand corner on the back above the bar code. Book Title ISBN Animal Counting 9781803374802 Dinosaur's First Words 9781803374932 and 9781803372211 Old MacDonald Had a Farm 9781803376790 and 9781803373355 Rainbow Road Book Box 9781803376288 There Was an Old Lady Who Swallowed a Fly 9781803372945 and 9781803371580 Things that Go! 9781803374826 Unicorn's Colors 9781803374789 and 9781803376622 Where's My Bottom? 9781803372723 and 9781803376738
Hazard
The plastic binding rings can detach from the books, posing a choking hazard to young children.
Remedy
Consumers should immediately stop using the recalled books and contact Make Believe Ideas to receive a refund in the form of a gift card by registering online at www.recallrtr.com/rr. Following registration, consumers will be provided instructions on how to dispose of their book(s) and asked to confirm that they have disposed of the books.
Refund
Reported Injuries
Make Believe Ideas has received two reports of the plastic rings detaching in the United States and one in Australia. No injuries have been reported.
411 Press Analysis
The CPSC issued a recall for Rainbow Road Series Board Books on September 21, 2023, covering about 260,000 (in addition, about 12,900 in canada). The plastic binding rings can detach from the books, posing a choking hazard to young children. Make Believe Ideas has received two reports of the plastic rings detaching in the United States and one in Australia. No injuries have been reported. Make Believe Ideas LTD, of New York is offering affected consumers the opportunity to obtain a full refund. Consumers should stop using the product and contact the manufacturer for instructions. The CPSC recommends checking purchase history and product labels to determine if your unit is affected.
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